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Last updated: October 2026
In short
- You change how you speak based on your relationship to the listener. Friends get casual speech (tameguchi); teachers, managers, and customers get polite speech (keigo).
- Keigo has three types: teineigo (desu/masu), sonkeigo (raises the other person), and kenjougo (lowers yourself).
- The trick is direction: sonkeigo lifts the other person’s actions UP, kenjougo pushes your own actions DOWN.
- When in doubt, teineigo (desu/masu) is almost never rude. You can start a part-time job with desu/masu and a few set phrases.
- An often-overlooked mistake: being too formal with friends and coworkers keeps people at a distance. Knowing when to drop keigo matters too.
- Common slips are mixing up sonkeigo and kenjougo, doubled keigo, and sounding like you are giving an order. This article shows how to fix them.
Knowing this, when in doubt you default to desu/masu and stop going silent for fear of being rude.

Keigo (敬語) is the set of Japanese forms that express respect for the listener through the shape of the words themselves. It splits into three types: sonkeigo, kenjougo, and teineigo.
Most guides to keigo teach it as grammar. This one is written for people who actually live and work here, so it answers the two questions grammar guides tend not to: what do I say on my shift tomorrow, and when am I being too polite?
- The core rule: who you are talking to decides how you speak
- The three types of keigo – teineigo, sonkeigo, kenjougo – learned by direction
- The conversion table you can keep open (see, say, go…)
- Which speech for which situation (common scenes for students)
- What you actually say on a part-time shift
- The mistake nobody warns you about: being too polite
- Common mistakes and how to fix them
- Frequently asked questions
- Summary
- Related guides
The core rule: who you are talking to decides how you speak
Your teacher chats with you in a relaxed, friendly way, so you answer in the same casual words you use with friends. Where you come from, that may be how people grow closer. In Japanese, polite speech is the default with a teacher, and talking to them the way you talk to a friend comes across as rude.
In Japanese, the most important thing is changing how you speak based on your relationship to the listener. “Taberu?” (want to eat?) is perfectly normal to a friend and disrespectful to a teacher. So the first thing to learn is not verb forms – it is the map of who gets which register.

The three types of keigo – teineigo, sonkeigo, kenjougo – learned by direction
All three show respect to the listener. Teineigo makes the whole sentence polite, sonkeigo lifts the other person’s actions up, and kenjougo lowers your own actions down. This is where many learners get stuck, but thinking in directions is what makes it finally click.
- Teineigo (polite): add desu and masu. The simplest and safest
- Sonkeigo (respectful): raises the other person’s actions, upward. Words that show respect for them
- Kenjougo (humble): lowers your own actions, downward. Words that make yourself modest
The Council for Cultural Affairs’ Guidelines on Keigo also explain keigo as five types, by splitting kenjougo and teineigo further. This does not contradict the three types taught in school, so three is plenty to start with (Council for Cultural Affairs: Guidelines on Keigo, in Japanese).

Take the verb “to go.” If the teacher goes, it becomes irassharu (sonkeigo, raising them). If you go, it becomes mairu or ukagau (kenjougo, lowering yourself). Same action, different word, decided entirely by whether it is their action or yours (Council for Cultural Affairs: Guidelines on Keigo, in Japanese).
The conversion table you can keep open (see, say, go…)
These are the verbs that come up constantly (Agency for Cultural Affairs: keigo index, in Japanese). Start with the teineigo column only – you can add the other two over months, not days. A free community Japanese class run by local governments and international associations is a low-pressure place to try them out loud.
| Plain | Teineigo (safe) | Sonkeigo (them, up) | Kenjougo (you, down) |
|---|---|---|---|
| iku (go) | ikimasu | irassharu | mairu / ukagau |
| kuru (come) | kimasu | irassharu / okoshi ni naru | mairu |
| iru (be present) | imasu | irassharu | oru |
| miru (see) | mimasu | goran ni naru | haiken suru |
| iu (say) | iimasu | ossharu | mousu / moushiageru |
| taberu (eat) | tabemasu | meshiagaru | itadaku |
| suru (do) | shimasu | nasaru | itasu |
Which speech for which situation (common scenes for students)
- Friends: “Kyou no jugyou dou datta?” (How was class today?), “Gohan ikou!” (Let’s go eat!) → casual speech is natural. Keigo makes you sound distant
- A senior coworker at your part-time job: “Kochira, owarimashita” (This one is finished) → teineigo is the default. Stay polite until they say “tameguchi de ii yo” (casual is fine)
- Your shift manager, and customers at work: “Irasshaimase” (Welcome), “Shoushou omachi kudasaimase” (One moment, please) → stay polite the whole time you are working. With customers, lean on sonkeigo and kenjougo. This pays off in part-time job interviews and customer service
- Teachers: “Kono mondai ga wakarimasen” (I don’t understand this problem), “Raishuu wa nanji kara desu ka?” (What time does it start next week?) → teineigo is the base. When you talk about something the teacher does, add sonkeigo: “Sensei wa ashita irasshaimasu ka?” (Will you be here tomorrow, sensei?). The Guidelines on Keigo (in Japanese) also use the example of showing respect to a teacher with sonkeigo
What you actually say on a part-time shift
You do not need all three types to start working. Almost every shift at a convenience store or restaurant runs on a small set of fixed phrases. Nobody expects you to conjugate anything on the spot. Learn these eight and you are functional from day one.
| Situation | What to say | Meaning |
|---|---|---|
| Customer walks in | Irasshaimase (いらっしゃいませ) | Welcome |
| Asking them to wait | Shoushou omachi kudasai (少々お待ちください) | One moment please |
| You kept them waiting | Omatase itashimashita (お待たせいたしました) | Sorry for the wait |
| Handing something over | Douzo (どうぞ) | Here you are |
| Any apology at work | Moushiwake gozaimasen (申し訳ございません) | I am very sorry |
| Thanking a customer | Arigatou gozaimashita (ありがとうございました) | Thank you (completed) |
| Reporting a task done | Kochira, owarimashita (こちら、終わりました) | This one is finished |
| Leaving before others | Osaki ni shitsurei shimasu (お先に失礼します) | Excuse me for leaving first |
Notice that most of these are memorized units, not grammar you build. For the lines around the shift itself — the application call, calling in sick, asking for a day off — see Japanese phrases for work. That is the honest shortcut: customer-facing Japanese is more like learning eight phrases than learning a system. If you are still choosing where to work, see our part-time job guide – jobs where you talk to customers are worth more than the hourly rate suggests, because every shift doubles as a free speaking lesson.
Somewhere to actually say the phrases out loud
The conversion table and the eight phrases above take a day to memorise. The problem is having nobody to say them to. Saying irassharu or ukagau for the first time in a job interview is the most expensive practice there is.
- About 1,200 Japanese teachers available (italki teacher list, 2 October 2026). Tell them you only want to practise keigo and they will
- Pay per lesson, not monthly. Two lessons before an interview is a perfectly normal way to use it
- Each teacher sets their own price, shown in US dollars. On the same list, trial lessons start at 5 dollars
- Honest note: teachers vary. Use a trial lesson to check they are easy to talk to first
Find a Japanese teacher on italki (site opens in Japanese; use the language switcher)![]()
The mistake nobody warns you about: being too polite
You often hear that when in doubt, you should be more polite. That is good advice with strangers and bad advice with people you see every day. Keigo used with a friend creates distance, and holding it too long can quietly stop a friendship from forming.

So how do you know when to switch? There are reliable signals:
- They say “tameguchi de ii yo” – a direct invitation to drop keigo. Take it
- They start using casual forms with you first – the senior person has relaxed first, so it is fine to follow
- You are the same age or year, outside of work – classmates usually move to casual quickly
- When it is genuinely unclear, stay on desu/masu with a warm tone. Politeness with warmth rarely reads as cold
At work, think the other way round: with a shift manager or a customer, staying polite is the safe choice however friendly things get. Casual speech to a customer can get you a talking-to.
Common mistakes and how to fix them
| Wrong | Right | Why |
|---|---|---|
| Otabe ni narimasu ka? (to a friend) | Taberu? | Sonkeigo to a friend creates distance |
| Goran ni nararemasu ka? | Goran ni narimasu ka? | goran ni naru plus rareru is doubled keigo (Agency for Cultural Affairs: common keigo mistakes, in Japanese) |
| Kore, shite kudasai | Kore, onegai shimasu | shite kudasai lands close to an order |
| Kore, yattokimashita! | Kochira, yatte okimashita | kore is casual; kochira is the polite form |
Doubled keigo (nijuu keigo) is the mistake that comes from trying hard. Using the same type of keigo twice on one word does not make you more polite – it makes you sound like you are overreaching. The Guidelines on Keigo give “oyomi ni narareru” as an example of doubled keigo and say it is generally not appropriate. Some doubled forms have become accepted by custom, though, such as “omeshiagari ni naru” and “oukagai suru” (Council for Cultural Affairs: Guidelines on Keigo, in Japanese).
When unsure, there is one rule: make teineigo (desu/masu) your base. That alone keeps you from being rude in almost every situation. As you get used to it, add sonkeigo and kenjougo little by little.
Official sources: Council for Cultural Affairs: Guidelines on Keigo (Japanese) / Agency for Cultural Affairs: keigo index (Japanese) / Agency for Cultural Affairs: common keigo mistakes (Japanese) (checked 18 October 2026)
Frequently asked questions
Q. What should I learn first?
Teineigo, the desu and masu forms. It is the easiest and it is almost never rude with anyone. Build that base first, then add sonkeigo and kenjougo gradually.
Q. I keep mixing up sonkeigo and kenjougo.
Ask yourself whose action it is. Their action takes sonkeigo (irassharu, meshiagaru). Your action takes kenjougo (mairu, itadaku). Picture the direction diagram above: them up, you down.
Q. Do I need keigo for a part-time job interview?
Yes, but desu and masu plus a few fixed phrases is enough to interview well. If you can add sonkeigo and kenjougo, you make an even better impression. Visibly trying to be polite is what counts.
Q. Is it strange to keep using keigo with a friend?
It does create distance over time. Once someone tells you tameguchi is fine, or starts speaking casually to you, follow their lead and shift gradually.
Q. Can I get by at work with only desu and masu?
Yes. Combined with the set phrases in the table above, desu and masu will carry you through a convenience store or restaurant shift. Sonkeigo and kenjougo make you sound more polished, but they are not a requirement to start.
Summary
- Speech level is chosen by your relationship to the listener. Friends get casual speech; people above you and customers get keigo
- Three types: teineigo, sonkeigo, kenjougo
- The direction trick: sonkeigo raises them, kenjougo lowers you
- When unsure, desu and masu is the safe base. desu and masu plus about eight set phrases is enough to work a shift
- Watch the other failure mode too: too much formality with friends keeps people at a distance
- Common slips are mix-ups, doubled keigo, and sounding like an order. Fix them a little at a time
Related guides
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